Sundrop Mobile Client Builds 10,000 Customer Database in Less Than 90 Days

A Sundrop Mobile client, Smackers Frozen Yogurt, has cultivated a complete customer database of more than 10,000 new loyal customers in less than 90 days at a single location by using Sundrop’s loyalTXT “card-less” mobile loyalty program.

Need

A loyalty solution with POS integration, that could be configured to remind operators to invite customers to join – a step often forgotten by staff during the check-out process.

Solution

Mobile technology is game-changing for loyalty programs. Because there are no cards to carry, consumer participation in Sundrop’s mobile loyalty solution is very high, particularly when compared to traditional card-based programs.

Once the customer’s mobile number is entered into the POS, the merchant is “hands-off” while customers complete registration, providing a full data profile and social media authorization during the process. Because of the ease of the initial registration the business owner is able to build a large database quickly.

Conclusion

Smackers owner, John Acker said, “We are thrilled with the results achieved by using Sundrop’s mobile loyalty solution. We were able to quickly build a large database we can use for targeted messaging to our loyal customers. This gives us a huge competitive edge over our competitors.”

Click here to read more about Smackers use of Sundrop Mobile’s loyalty solution.